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Dr Victor Strecher of the Comprehensive Cancer Center, University of Michigan, has done pioneering work in the development and clinical evaluation of tailored patient-education materials in areas as diverse as smoking-cessation, dietary habits, and breast-cancer prevention. His research has shown that educational material that is tailored to the individual patient can have a very significant effect on the patient's compliance with suggested medical regimens.
We also hope to apply this work on tailored smoking-cessation materials in the Asthma Education Clinic of the Peel Memorial Hospital (Brampton, Ontario), which aims to educate parents on how their smoking contributes to their children's asthmatic problems.
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